Have you ever recommended a product to a friend and thought, “I wish I could get paid for this”? That’s exactly what affiliate marketing does—it turns recommendations into earnings. In simple terms, you share a product link, and if someone purchases it, you receive a commission. Easy, right?
The global apparel market is massive, valued at $1.84 trillion in 2025, with 430 million people working in fashion and textiles. The US alone accounts for $365.7 billion, with households spending around $162 per month on clothing. Interestingly, 58% of shoppers still prefer in-store purchases over online. With such a booming industry, the potential for affiliate earnings in fashion has never been greater.
Now, luxury fashion brands like Farfetch have taken affiliate marketing to another level. Instead of just relying on ads or influencers, they partner with everyday creators, bloggers, and publishers who help spread the word about their collections. For affiliates, this is a golden opportunity—because we’re not just talking about any products here, but luxury designer fashion that already has a massive fanbase.
The Farfetch Affiliate Program is one of the leading programs in this space. It allows you to earn money while promoting some of the world’s most desired fashion labels, all from one platform. Whether you’re a fashion blogger, content creator, or just someone with an audience that loves style, this could be your chance to turn passion into profit.
What is the Farfetch Affiliate Program?
Farfetch is also among the largest luxury fashion platforms, combining more than a thousand designer brands and boutiques worldwide. Farfetch involves the affiliate program as an invitation to creators, bloggers and publishers to join this fashion ecosystem on a global level.
So, what does that mean for you? Very simply, you refer Farfetch purchases using a special tracking attribute, and when a person purchases with it, you obtain a commission. You do not have to concern yourself with inventory, shipping and customer complaints. Farfetch handles all of that. It is your job to connect fashionable consumers with high-end products that they already desire.
The beauty of this program is that it is cross-platform. You can use Farfetch affiliate links to monetise your influence regardless of whether you operate a fashion blog, write daily on Instagram, produce YouTube content, or even send out a style newsletter.
Neither is it confined to a single region; Farfetch is a truly global marketplace. It is like your shoppers back in New York, London, Paris, or even Mumbai can shop using your links, and you still receive commissions.
To conclude, the Farfetch Affiliate Program is a great opportunity to enter the world of luxury fashion not only as a customer, but also as a partner with a rewarding experience of sharing in it.
Also Read: Costco Affiliate Program
How to Join the Farfetch Affiliate Program: Step-by-step process
It is not as difficult to join the Farfetch Affiliate Program as you may imagine. You do not have to be a fashion expert or even have millions of fans; you can start as long as there are people who enjoy fashion. Here’s how:
Step 1: Go to the Farfetch Affiliate Page
Go to the official Farfetch site and go down to the footer. And there you will find the affiliate program section. When you click on it, you will be directed to the signup page.
Step 2: Sign Up Through Their Affiliate Network
Farfetch runs its program through affiliate networks such as Rakuten and Awin. You will be requested to create an account on one of these websites if you do not already have one.
Step 3: Fill Out Your Application
In this case, you will be asked to give information about your site, blog or social media platforms. The better your chances of approval the more professional and relevant your content appears to be.
Step 4: Wait for Approval
When you place your application, it will be looked at by Farfetch. This process is normally done in a couple of days. They will look into whether your platform can match their luxury branding.
Step 5: Get Your Unique Tracking Links
As long as you get it, you will have access to banners, links and tracking tools. These are your golden tickets–you will use them to promote Farfetch products.
Step 6: Start Promoting and Earning
Now comes the fun part. Insert your affiliate links to blog posts, product reviews, Instagram captions, or YouTube descriptions. Whenever anybody buys anything using your link, you get a commission.
Farfetch Affiliate Program Reviews & Legitimacy
The common question before joining any affiliate program would be, is this real or a waste of time? In the case of Farfetch, the response is easy: it is a valid program supported by one of the largest brands of luxury fashion.
Farfetch is a reliable international brand, and its affiliate program is aimed at assisting bloggers, influencers, publishers to make a commission by promoting premium fashion products. Because the company already enjoys high credibility in the luxury circle, affiliates are not afraid of selling fake products.
Pros of the Farfetch Affiliate Program
- High-ticket items = higher earnings: Luxury products are highly priced hence even one sale can generate a good commission.
- 30-day cookie window: When somebody goes through your link and makes a purchase in 30 days, you are still credited with the sale.
- Global reach: Farfetch delivers globally, thus you can advertise to a global community.
- Wide product range: There is no dearth of products to advertise, be it in clothes, accessories, or exclusive collections of the boutique..
- Free to join: There’s no cost to apply or participate in the program.
Cons of the Farfetch Affiliate Program
- Strict approval process: Farfetch is selective. They usually approve sites and creators that align with fashion, beauty, or lifestyle niches.
- Competitive space: The luxury fashion affiliate world is competitive. If your audience isn’t into high-end shopping, results may be limited.
- No commission on returns or cancellations: If a customer returns a product, you lose that commission.
- Approval delays: Some affiliates have reported slow responses or selective approvals.
- Commission rates vary: While some claim higher percentages, many affiliates report average commissions around 5–7%.
Final Verdict
Yes, the Farfetch affiliate program is absolutely legit. If you have an audience that loves fashion—especially luxury fashion—it can be a profitable addition to your income streams. Just keep in mind that success depends on your niche, the kind of content you create, and how well you can connect with a luxury-loving audience.
Farfetch Affiliate Program Commission Structure
One of the biggest questions every affiliate has is, “How much can I actually earn?” With Farfetch, the answer is pretty exciting—because luxury fashion items often come with high price tags, even a single sale can bring in a decent payout.
Here’s how the commission system works in simple terms:
- Commission Percentage: Affiliates usually earn anywhere between 7% to 13% per sale. The exact rate can depend on the type of product, the customer’s location, and special campaigns that Farfetch runs from time to time. Even at the lower end, the earnings can add up quickly when you’re promoting luxury goods.
- Cookie Duration: Farfetch offers a 30-day cookie window, which means if someone clicks your affiliate link today and makes a purchase anytime in the next month, you still get credit for the sale.
- Returns and Cancellations: Like most affiliate programs, you only get paid for completed purchases. If a customer cancels or returns an item, the commission doesn’t count.
- Payment Cycle: Payments are generally made on a monthly basis. Once your sales are confirmed and approved, your earnings are processed through the affiliate network.
What makes this structure attractive is the high-ticket nature of Farfetch products. For example, a $1,000 designer handbag with a 10% commission means you’d earn $100 from just one sale. That’s the power of promoting luxury fashion.
How to Make Money with the Farfetch Affiliate Program
Joining the Farfetch Affiliate Program is one thing–actually making money from it is another. The key is knowing how to promote luxury products in a way that connects with your audience. Here are some practical ways to turn clicks into commissions:
- Produce Fashion-Driven Content: Blog posts, YouTube videos, Instagram reels, or even Pinterest boards–whichever the platform, produce content that surrounds high-end fashion. Brandname Think Best Designer Bags Under 2000, Think Farfetch Sale Finds or Think How to Style a Gucci Dress at Farfetch. The more targeted your content the better it will convert.
- Develop Trust in Your Audience: Luxury shoppers do not make purchases impulsively. They must also be assured that their purchase is worth the money. Be candid with reviews, style tips and personal suggestions to gain credibility.
- Special Offers and Sales: Farfetch uses seasonal sales and drops frequently. Having such promotions at the opportune moment can greatly boost your conversions, as luxury buyers will find great value in a bargain deal on high-quality products.
- Work Multiple Platforms: Do not use a single channel only. You can do this by writing long product reviews on your blog, posting little styling reels on Instagram, and adding affiliate links in a newsletter. The more touchpoints, the higher the opportunity to make the sales.
- Target High-Value Products: It is important to keep in mind that one sale of a luxury product can make you more than dozens of small-ticket products anywhere. Sell expensive products such as handbags, shoe and coat, etc they attract the highest commissions.
- SEO and Keywords Matter: In case you are blogging, you want to optimize your blog with keywords that people will search such as: “Farfetch discount code, Best luxury bags Farfetch, or Is Farfetch legit? This generates organic traffic with already interested purchase.
- Be Patient: The affiliate revenue increases as time goes by. Continue generating quality content, grow your following and post affiliate links. The difference between a successful affiliate and someone who will give up too early is consistency.
Tips to increase earnings
As soon as you have joined and are promoting, the ultimate aim is to maximize on earnings. Luxury fashion is a competitive arena, however, with the proper plans, you could shine and earn regular revenue. Here are some practical tips:
- Niche Down Your Content: Niche down instructions to cover one category of fashion only, such as designer handbags, sustainable luxury brands or high-end men’s shoes. You are likely to get a concentrated audience and make a purchase.
- Take Advantage of the Seasonal Trends: Luxury shopping peaks around the holidays, fashion weeks and end of season sales. Stockpile content in relation to these events–such as Top Farfetch Black Friday Deals or Luxury Holiday Gift Guide.
- Demonstrate Ideas: Not only to put links on to anything demonstrate how to wear the pieces. As an example, develop outfit guides such as How to Style a Prada Bag before and after work and parties. This renders your connections more worthy and familiar.
- Creating an Email List: An email list is permanent and a social media site can alter its algorithms overnight. Deliver tailored fashion selections, styling tips and Farfetch promotions directly to your subscribers.
- Employ Quality Images: Luxury shoppers are looking at high quality experiences. When featuring the Farfetch products, invest in clean and professional visuals. Even the repurposing of official Farfetch images, with a creative twist of your own, can assist.
- Track What’s Working: Affiliate networks offer analytics on most of them. see what links and products and types of content are causing the highest sales and then triple down on those strategies.
- Cooperate with Influencers or Micro-Creators: When you operate a blog, but your audience is not enormous, collaborate with influencers that have. You have the ability to produce common content and enjoy their viewership and continue to generate traffic by using your affiliate links.
- Be Authentic: Luxury consumers are intelligent. When your content is seen as you pushing links without regard to it, they will not trust you. Be authentic and talk about things you like, what really happened and what you really like.
Highest Paying Fashion Affiliate Programs
| Brand | Typical Commission Rate | Cookie Duration / Other Important Terms | Notes |
| Farfetch | ~7-13% of referred sale (net of returns etc.) | 30-day cookie window; not paid on returns or cancellations | Very competitive for luxury; more lucrative for high-price items. |
| Mytheresa | ~8% per sale (some sources say slightly higher for top affiliates) | 30-day cookie | Good commission & solid luxury catalog. Not as global reach as some others, but strong in Europe. |
| Net-a-Porter | Up to ~6% for many sales; some categories lower | Cookie durations vary; some networks with shorter windows (~14 days in some reports) | Exclusive, very premium; but commission rates tend to be more modest. |
| Gucci/Louis Vuitton | Less publicly available / often very low or invitation only; many programs for these brands are not open or have restrictive terms | Likely stricter approval, perhaps shorter cookie windows, high thresholds | Because these brands are super high end and very protective of brand image, affiliate terms are often less transparent. Many affiliates report they are offered via luxury marketplaces rather than a standalone affiliate for these brands. |
| Others / Smaller Luxury Players | Varies greatly (could be similar to Mytheresa or lower) | Depends on the network, geography, and product type | Always check the specific affiliate network for the exact terms. |
Conclusion
Farfetch Affiliate Program is a golden chance to all those who are keen on both luxury fashion and online earning. Having such a variety of designer names, competitive commissions, and a worldwide following, it offers affiliates the opportunity to monetize their platforms, as well as promoting expensive fashion.
Although the programs by such brands as Gucci, Louis Vuitton, and Mytheresa also have excellent choices, Farfetch has a clear advantage due to its diversity, availability, and good brand recognition on the global scale. As a fashion blogger, influencer, or content creator, it can be a clever idea to join this program and establish a stable stream of incomes.
It is not going to happen overnight, but with the right approach, quality content, focused promotion, and hard work, you can expand your affiliate income and establish the long-term credibility in the luxury fashion niche.
FAQs
Can you join the Farfetch Affiliate Program?
Yes, it is completely free. All you need is to apply and be approved in order to start with promoting.
What is the commission rate of Farfetch?
Affiliates receive an average of 6-12 percent a sale basing on the product and location.
Who is eligible to become a member of the Farfetch Affiliate Program?
Bloggers, Influencers, YouTubers, and Web publishers who produce content in the sphere of fashion, lifestyle, or luxury shopping.
What is the way Farfetch monitors affiliate sales?
They put tracking links and cookies (typically 30 days) in place so that when a sale is made by your recommendation they will get themselves a commission.
Will I be allowed to join even without living in Europe or the US?
Yes, Farfetch is a global company, and representatives of a large number of countries may apply.
What is the greatest benefit of marketing Farfetch compared to other luxuries?
Farfetch hosts numerous brands under a single section which means you have more to market as opposed to being bequeathed to one brand such as Louis Vuitton or Gucci.
